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Marketing Associate

Position:  Marketing Associate

Location:  Crystal City, VA

Nature & Scope:  The Marketing Associate will assist the Strategic Marketing team in the execution of NCB’s marketing and communications goals including:

  • Line of business and product marketing
  • External and internal communication
  • Brand implementation and management
  • Tradeshow, event planning and organization
  • Social media and web strategy

Responsibilities Include: 

The Marketing Associate position is responsible for the following day-to-day duties:

  • Conference/ Event Planning Support 
    • Assist in the management of all tradeshows for NCB (collateral material, booth, registration, and shipping)
    • Assist with producing all materials necessary for conferences, events and mailings. 
    • Research, source and negotiate giveaway items that are on brand and useful for specific event. 
    • Receive and manage inventory of items and distribute as necessary. 
     
  • Corporate and Internal Communications 
    • Assist in monthly PR reports and press releases.
    • Track industry news.
    • Work on projects to increase internal communications (intranet, internal promotions).
    • Assist in organizing NCB’s annual events including annual meeting and congressional briefings.
    • Assist in the management of collateral material for lines of businesses and products including brochures, fact sheets, tombstones and case studies.
     
  • Electronic Marketing and Communications
    • Ensure data integrity of email marketing lists
    • Assist in the development of messages for email marketing campaigns.
    • Track the effectiveness of marketing campaigns
    • Collaborate with designer and Strategic Marketing team on the creative design of email campaigns and eNews stories.
    • Assist in managing NCB’s web content.  Review NCB’s website pages for outdates or incorrect information. 
    • Identify opportunities to add new, useful information. 
    • Assist in tracking and analyzing web analytics, and modify content in response.
     
  • Social Media 
    • Assist in managing and promoting NCB’s social media sites, including Twitter and Facebook
      and LinkedIn.
    • Assist with research of social media in all sectors.
     
  • Google Adwords- SEO 
    • Manage NCB’s adwords strategy and effectiveness
    • Monitor competitive data and offer ideas for improvement
     
  • Administrative Duties 
    • Managing invoice payments
    • Shipping packages on request
    • Updating and maintaining databases and spreadsheets
    • Updating and maintaining NCB in the news binders
    • Photo library management including procuring electronic, high resolution before and after pictures for key/headline projects, uploading to share drive, in organized and well-labeled fashion.
     

Minimum Qualifications: 

  • Bachelors' Degree in Marketing or Communications
  • 2-3 years of related experience in marketing or communications
  • Excellent written and oral presentation skills and avid communicator and a team player
  • Experience in financial services or cooperative industry preferred
  • Proficiency in Windows Suite of Word, Excel and PowerPoint
  • Internet Skills (research tool, web site development),
  • Social Media capabilities including: Facebook, Twitter, YouTube and LinkedIn
  • Knowledge of email marketing platforms  (MagnetMail or Similar), web content management system and webinar technology.

If you are interested in applying for this position, please submit your resume to ncbvajobs@ncb.coop.